Key Considerations for Implementing a Life Insurance Major Gift Program

Introduction

Life insurance policies can serve as valuable assets to individuals and organizations, providing financial security and peace of mind. However, as people age, their policies may no longer meet their needs, leading them to cancel their policies or let them expire. This represents a missed opportunity for non-profit organizations, who could use these policies as major gifts to further their missions and achieve their goals.

In this article, we’ll explore key considerations for implementing a life insurance major gift program, including the benefits, the process, and the potential challenges. By understanding these considerations, non-profit organizations can make informed decisions and take advantage of this innovative gifting strategy.

Benefits of Life Insurance Major Gifts

Life insurance major gifts offer a number of benefits for both donors and non-profits. For donors, they can receive a substantial charitable deduction for the policy’s fair market value, even if they have never paid a premium on the policy. For non-profits, they can receive a substantial gift that can provide a long-term source of funding and support their missions. Additionally, life insurance gifts offer the opportunity to reach new donors who may not have considered a gift before, as well as provide an alternative to traditional planned gifts.

The Process of Implementing a Life Insurance Major Gift Program

Implementing the Life Insurance Major Gift Solution As a charity or charitable gift planner, incorporating the life insurance major gift solution into your fundraising strategy can bring many benefits to your organization and your donors. Here’s how you can initiate a relationship with the Doro Foundation and establish a successful donor/client outreach program.

Step 1: Get Familiar with the Life Insurance Major Gift Solution:

The first step in implementing the life insurance major gift solution is to familiarize yourself with the process, benefits, and services offered by the Doro Foundation. You can do this by requesting information packets, attending webinars or educational events, and reading up on the topic.

Step 2: Establish a Partnership with the Doro Foundation

Once you are familiar with the life insurance major gift solution, the next step is to establish a partnership with the Doro Foundation. This can be done by reaching out to the organization and setting up a meeting to discuss your needs and goals. The Doro Foundation will then provide you with all the necessary information and resources to get started.

Step 3: Develop a Donor/Client Outreach Program

The third step is to develop a donor/client outreach program to reach potential donors and educate them about the life insurance major gift solution. This can be done through a combination of direct mail, email marketing, personal outreach, and other marketing and outreach methods. The Doro Foundation can provide you with resources and support to help you reach your target audience.

Step 4: Work with the Doro Foundation on Campaigns

Finally, you can work with the Doro Foundation on campaigns to reach a large number of potential donors. This can include joint webinars, educational events, and other outreach activities. The Doro Foundation will work with you to develop a customized plan that meets your specific needs and goals.

By implementing the life insurance major gift solution into your fundraising strategy, you can offer a valuable service to your donors and increase funding for your cause. The Doro Foundation is committed to helping you achieve your goals and make a greater impact in your community.

Potential Challenges and Solutions

While life insurance major gifts offer many benefits, there are also potential challenges to consider. For example, some donors may be hesitant to give up ownership of their policy, or they may be concerned about the process. To address these concerns, non-profits can provide clear and concise information about the benefits of life insurance gifts, as well as work with experienced professionals who can help guide the donor through the process. Additionally, non-profits can educate their staff and volunteers about life insurance gifts, so they can answer questions and provide guidance to potential donors.

Conclusion

Life insurance major gifts provide a valuable opportunity for non-profit organizations to receive significant gifts that can support their missions and achieve their goals. By understanding the benefits, the process, and the potential challenges, non-profits can make informed decisions and take advantage of this innovative gifting strategy. Whether you’re a non-profit or an accounting professional, consider the benefits of life insurance major gifts and how they can help you achieve your goals.

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